Web Design

OGP - branding and website design for an innovative company (B2C)

Responsibilities: UX/UI design, art direction, photo and video editing, branding, logo design
Length: 2 months
Team: MD and myself
Year: 2022
Accessibility: WCAG guidelines followed
Deliverables: Logo design, branding, sign design, business cards, website

Problem: HMW represent a new, innovative gas-safety device company?

Creating a brand across platforms

A new device for gas safety had been created and I was asked to create a logo (as both an interview design task and then continued into my actual employment) to represent this and the vision of the company that wanted to expand into other industry areas.

The vision and mission statement of the company was: 'Making safety easy for everyone' and 'Innovative and inclusive safety solutions for utilities.'

Though 1 gas-centric product had been created, there was strategy to continue to other utilities.

My design extracted elements of turning devices, the letter O and segementation according to the different utilities: gas, water, electricity and hydrogen.

Colour variations of the logo design
Logo design on wayfinding outdoor signage

Following the logo design, I was asked to create a 1-pager website that explained the basics of the company to potential clients.

I created an engaging intro video, with blocks of content underneath. The content followed a structure of story-telling: intro, mission statement, products and services. This then continued to social-proofing of standards achievements, and ended with a simple contact form.

All Recent Work