As the sole graphic designer, but with my user research and experience skills, I worked with the member engagement team to improve and finesse the presentation they gave to new members. There was a limited skillset within the team and gave 1:1 presentations to potential and new clients.
I introduced on-brand graphics, a simpler interface with less text, consistent and strong hierarchy of visuals and text.
The information presented was less cluttered, so users could take information in easier within a short meeting time.
I altered the information so that each was categorised and framed to the user needs, utilising engaging photos within brand, where possible.
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